Businesses use lists to pay large groups of people in specific categories to fill out surveys, respond to emails, or do more complex tasks. Here are a few examples:

  • Market Research: send a paid survey to hundreds of senior executives or engineers to validate a new product idea

  • Recruiting: pay 300+ JavaScript programmers to complete a HackerRank exam, and follow up with the highest scorers

  • Fundraising: send a single question survey with a link to a deck to 100+ VCs and angels to see if any would invest

  • Sales: survey 50+ CTOs to quickly find qualified customers, then follow up individually

  • ICOs: mass email thousands of digital currency investors with details on a new ICO to find buyers

In each of these examples, we’ve used to combine three things that have historically been separate:

  • Large curated groups of verified users

  • The software to send them tasks

  • A way to quickly pay them to complete those tasks rapidly

This combination speeds things up dramatically for businesses that need to send out commercial surveys and mass emails, by both reducing the amount of time spent by employees and by accelerating recipient response times.

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